AS Paper 1, June 2018Introduction to Markets and Market Failure
AS Paper 1, June 2018, Q2(b)
Which one of the following is most likely to be a determinant of price elasticity of demand for the Daily Mail newspaper?
Multiple choice1 mark
Context
In February 2016 the Daily Mail newspaper increased its price from 60p to 65p. By August 2016 its sales had fallen by 5.41%.
AAvailability of rival newspapers
BChange in population size
CDecrease in the cost of producing the Daily Mail newspaper
DExpected rise in the price of the Daily Mail newspaper