A-level Paper 1, November 2021Markets and Business Behaviour

A-level Paper 1, November 2021, Q3(b)

Which one of the following is necessary for a firm to be able to practise price discrimination?

Multiple choice1 mark

Context

River Island is a clothing retailer. Students are offered a River Island student discount code to benefit from a 10% price reduction as an attempt by the firm to increase profit.

AIt has some degree of market power
BIt is able to store its product
CIts product has different features in different markets
DThe costs of supplying some customers are higher

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