A-level Paper 1, June 2017Markets and Business Behaviour

A-level Paper 1, June 2017, Q4(a)

Draw a cost and revenue diagram to show the likely impact of a reduction in sales of construction equipment on JCB’s profits.

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Context

In 2015 JCB, the construction equipment manufacturer, experienced a 6% fall in revenue. This resulted from a reduction in sales of construction equipment to emerging markets.

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